The City Beneath the Surface
SLAYER — a media platform exploring the unseen systems that underpin daily urban life. We explain how logistics, transportation, commerce, and digital infrastructure actually function.
Project Concept
Behind every everyday action lies a complex process. Our mission is to make it understandable through visual narratives, data, and clear explanations.
Media Concept
The project is targeted toward urban residents aged 18–35. Four sections—"Route,» «Why So?», «Inside the System,» and «Mini-Experiment"—help explore the city from various perspectives.
The primary publishing platforms are VKontakte and Zen.
Data Sources
The materials are prepared using open urban data, official statistics, documents, field observations, and audience questions.
Every fact is accompanied by a verifiable source.
Data Architecture
Content production integrates machine and human processing.
The machine collects, cleans, structures, and pre-analyzes the information.
The user selects a topic, verifies facts, interprets the results, and makes a decision on publication.
Automation Principles
Automated services help speed up information processing, but they do not replace the editor.
They must not fabricate facts, distort quotes, conceal sources, or publish materials independently.
Result
A media concept has been developed, complete with a system of sources, an editorial process, and automation rules.
