A museum of living art, where the creative process itself is the main exhibit. I.D.I. invites viewers to look not only at the outcome but also at the journey toward it—the search, the doubt, the mistake, the chance, and the experiment.
The museum is built on paradox and the juxtaposition of the seemingly incompatible, freeing creativity from the necessity of always arriving at a predetermined outcome. Because sometimes the most interesting things happen exactly when things go off-script, and art is born at the intersection of disciplines.
Slogans:
— Unleash your potential — Walk together, but forge your own path — Create where others create. See what others do not see — The art of the moment — Look and see, create and dare
The presentation must align with the content, so the project design is built around paradox, while still allowing space for the art itself.High ceilings, large panoramic windows, open studios, multiple exhibition spaces (see Module 2), a lecture hall, and a cafe form a unified, living environment where it is difficult to draw a clear line between a museum and a space for creative work.The visitor is not simply moving from one finished piece to the next; instead, they are constantly encountering traces of the creative process—materials, sketches, unfinished objects, and the accidental results of experiments.
Two types of badges: for museum staff and for studio residents.
product packaging
Staff Form
Business documentation
Beverage design in a museum aesthetic
Magnets—samples + ZD model
silicone sticker palette, reusable
Bluetooth speaker «plastic mass»
