ZMKA — Ребрендинг

Данный стартап был создан на основе идеи вдохновлённого змеями бренда энергетических напитков «ZMKA». Его цель — переосмыслить и развить айдентику, а также расширить линейку носителей и мерча.

Паттерн и цвета, промпт: An abstract snake-scale pattern in a minimalist style with sharp edges; the primary colors are light pink, turquoise, and white. Key elements: curving shapes and scale-like elements. Image resolution: 1080×1080.Логотип и шрифт, промпт: Logo design featuring a snake. Colors: white, light pink, turquoise. Style: minimal detail, a simple basic silhouette of a snake filled with a large pattern in the specified colors. Use the Montserrat font. Image aspect ratio 1:1, image quality 2K.Сборка листа айдентики, промпт: Create a brand identity sheet using previous generations. It should include the logo with the «ZMKA» tagline in a coordinating color, the text ‘Montserrat’ in black using the Montserrat font, and below it, the letters «Aa, ” „Bb, ” and „Cc“ also in black. There should also be a rectangle with a pattern positioned on the right. The image background is white.

Промпт: Design for a Zip-Lock pouch for an instant energy drink. The pattern must be reproduced exactly as shown in the image and placed on the lower half of the package, covering approximately one-third of that area; the pattern’s border must be wavy, the top part of the package must be white and feature the logo, reproduced exactly as shown in the image; add the text «ZMKA» below the logo; the text colors must complement the logo and use a font based on Montserrat. The front should feature a transparent section through which the pink powder inside the doy pack is visible. The back of the doy pack should list the ingredients in small type and the preparation instructions for the energy drink in black. The background should be light gray with a blue tint, featuring decorative plant leaves and slithering snakes. Style: studio photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9

Билборд, промпт: Based on previous iterations, create a design for an advertising poster. The format should be a vertical poster on a wall; be sure to include the logo, pattern, and products, and use the Montserrat font. Front view. The background should feature a city street. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Плакат на улице, промпт: Using design elements from the reference images, create a version with a different composition while maintaining the original colors and design elements. Add images of white snakes and the text «Energy moves with you» in the Montserrat font. Place the design on a bus stop poster. The background should feature a city street. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Грузовой автомобиль, промпт: Using design elements from the reference images, create a version with a different composition while retaining the original colors and design elements. Add images of white snakes and the text «Energy moves with you» in black Montserrat font. Place the design on a delivery van. The background should be a gray concrete wall, and there should be decorative plants in front of the poster. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Широкий плакат: Using design elements from the reference posters, create a version with a different composition while maintaining the original colors and design elements. Add the text «Energy moves with you» in the Montserrat font in black. The poster should be in landscape orientation. The background should feature a gray concrete wall, with decorative plants in the foreground. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Плакат на остановке, промпт: Using design elements from the examples, create a version with a different composition while retaining the original colors and design elements. Add images of white snakes and promotional text set in the Montserrat font. Place the design on a poster in the middle of the street. The background should depict a street scene in a metropolis. Style: photography, hyperrealism, white and blue lighting. Image size: 2K, 16:9

Кеды, промпт: Sneakers with a design that uses the exact same pattern as in the reference image; the toes, soles, and laces must be white, and the main part of the shoe must be covered with the pattern. The background is light gray with a blue tint, featuring leaves from decorative plants. Style: studio photography, hyperrealism, white and light blue lighting; the sneakers must be placed on a surface.Футболка, промпт: A T-shirt with a design that uses the exact same pattern as in the reference image; the T-shirt is white, and the patterned print is located on the back, covering 80 percent of the back; on the front, on the left side of the chest, there is a small logo like on the reference. The background is light gray with a blue tint, featuring decorative plant leaves and white snakes. Style: studio photography, hyperrealism, white and light blue lighting; the T-shirt must be on a hanger and shown from the front and back. Image size: 2K, 16:9Шейкер, промпт: Design for a beverage shaker incorporating the proposed pattern and logo. The design should be divided vertically by a wavy line into two halves: a white half with the logo and a half with the pattern. The colors of the pattern and logo must match. The pattern and logo must be reproduced exactly; add the text «ZMKA» below the logo. The text color should complement the logo and use a font based on Montserrat. The shaker’s lid should be black. The back of the shaker should feature black text with instructions on how to use the shaker. The background should be light gray with a blue tint, featuring leaves from decorative plants; the snake’s tail should wrap slightly around the shaker. Style: studio photography, hyperrealism, white and light blue lighting; the shaker is placed on a pedestal. Image size: 2K, 16:9

Сумка и брелоки, промпт: Acrylic keychain design. Use the logo from the image and replicate it exactly. The keychain itself must be transparent, except for the logo. The keychain must have a chain. There must be two keychains, and they must be attached to a crossbody bag with a pattern replicated exactly as shown in the image. The pattern should be positioned vertically, covering approximately one-third of the bag; the pattern’s border should be wavy. The rest of the bag should be white and feature the logo. Make the logo colors match the colors of the pattern on the packaging. Add the text «ZMKA» below the logo; the text colors should complement the logo and use a font based on Montserrat. The bag should have a black strap with a white fabric element. A white snake should be slithering out of the bag. The background should be light gray with a blue tint, featuring leaves from decorative plants. Style: studio photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Вендинговый аппарат, промпт: Based on previous generations, create a design for a vending machine. The machine’s design should be consistent with the rest of the product line and include the logo, pattern, and image of white snakes. Behind the transparent glass of the vending machine, there should be Ziploc bags containing energy drinks, with the design matching the image exactly. Use black Montserrat text in the design. Setting: a bustling city street with people moving about. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9

Магазин, промпт: Using design elements from the examples, create a retail space for merchandise. Add images of white snakes and promotional text set in the Montserrat font. The space should look like a clothing store, be decorated in light colors, and maintain the pastel style of the reference images. Style: photography, hyperrealism, white and blue lighting. Image size: 2K, 16:9

Постер на кафе, промпт: Based on the previous generations, create a poster design. The poster should incorporate elements of the brand’s visual identity and feature white snakes and sneakers with the same design as in the previous images. Use black Montserrat text in the design. The poster should be displayed on the glass window of a café; the interior behind the glass should be slightly blurred. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Плакат на стене, промпт: Based on previous iterations, create a design for an advertising poster. The format should be a vertical poster on a wall; be sure to include the logo, pattern, and products, and use the Montserrat font. Front view. The background should feature a city street. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9Постер на улице, промпт: Using design elements from the references, create a version with a different composition while maintaining the original colors and design elements. Add images of white snakes and promotional text in the Montserrat font. Add an image of the Ziploc packaging design as shown in the reference. Place the design on a bus stop poster. The background should feature a metropolitan street scene. Style: photography, hyperrealism, white and light blue lighting. Image size: 2K, 16:9

Для генерации всех изображений, представленных в проекте, использовалась модель ChatGPT: GPT-Image-2.5