ABOUT ME
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CONTENT
Cute Sells
Сute characters don’t just look charming,
they create an emotional connection with people
and make stories and brands more memorable.
Below is a selection of my projects
in animation, game design and branding
in which cute characters has a central role.
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BABY CTHULHU
2D animatic / Unexpected character
All children love to dream about different things…
But what does baby Cthulhu dream about?
Maybe about chaos and destruction or cookies
and milk from his mommy?
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Design Goal:
Create a cute and expressive
interpretation of Cthulhu.
Visual exploration
Sketches, references, visual exploration, frames
1/8
Final Result
Short animatic about Baby Cthulhu
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YELLOW ARROW
Board game / Expressive characters
A project created in the style of Golden
Age Hollywood animation.The storyline of the game based on Victor
Pelevin’s novel «The Yellow Arrow», explores
the pursuit of freedom and conveys dark themes through vibrant colors and playful imagery.
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Design Goal:
Create a playful character design
despite the dark narrative of the story.
Visual exploration
Sketches of characters
Final Result
Board game, branded merch
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CREAM POP
Character design applied
to a brand
CreamPop is a brand of creamy soda
with fruity flavors that targeted at young people.
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Design Goal:
Create an adorable mascot
for a soda brand.
Visual exploration
Sketches, color exploration
1/3
