
I partner with cultural and educational institutions (B2B, B2G) to create authentic merch
How I work:
0. Challenge -> 1. Research -> 2. Concept -> 3. Visuals -> 4. Production
what I did in 2026?
Case 1: Nizhny Novgorod Kremlin
The Challenge:
Updating the institution’s merch to create a relevant dialogue with the public
The Concept:
Turning familiar associations into a game — allowing kids (and adults) to take home fun memories, new knowledge, and a few playful bricks from the Kremlin
Case 2: SIBUR (Polymer Manufacturing)
The Challenge:
Designing an object that reflects the properties of polymers and the company’s philosophy
The Concept:
A modular lamp kit that allows users to experience different polymers through hands-on assembly.
Case 3: Elizabethan Children’s Hospice
The Challenge:
Creating a life-affirming design without medical or pitying symbolism
The Concept:
I wanted to present the hospice as a garden—a place where everyone is cared for, where everything strives toward life, and where, even on difficult days, there is still room for light
And more to come, but for now…
Let’s create merch that tells your story!
Contact me -> dasha.tyam@gmail.com
































