Проект принимает участие в конкурсе

SHIFTORIA

SHIFTORIA создаёт настольные игры, объединяющие людей и дарящие увлекательный социальный опыт. Главной особенностью данной игры является то, что поле и условия постоянно меняются, делая каждую партию непредсказуемой и живой.

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Ребрендинг

В процессе создания этого проекта я использовала Gemini и ChatGPT

Айдентика

Promt for ChatGPT: Come up with a unique and memorable name for a brand that produces board games designed to bring people together and offer them an engaging social experience. The key feature of these games is that the game board and conditions are constantly shifting, making every session unpredictable and dynamic.

JUNCTO — это бренд настольных игр, в основе которого лежит идея о том, что ничто не остается неизменным. Игры этого бренда объединяют людей в общем пространстве, где игровое поле меняется, правила развиваются, а каждое решение может полностью перевернуть ситуацию. В результате каждая игровая сессия становится уникальным опытом, который создают сами участники.

Promt for ChatGPTt: JUNCTO is a board game brand built on the idea that nothing remains static. Its games bring people together in a shared space where the game board shifts, the rules evolve, and a single decision can completely flip the situation. As a result, every gaming session becomes a unique experience, shaped by the participants themselves. Create a minimalist logo for this brand.

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Promt for ChatGPT: Generate a color palette for the juncto

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Adobe Color определил цвета.

WhatTheFont определил шрифт

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Промо-материалы

Promt for ChatGPT: 4 Create a professional poster mockup for the JUNCTO brand using the provided brand identity, existing logo, approved color palette, and selected typography.
Apply the established visual identity consistently across the poster. Preserve the original logo and use the selected fonts according to their designated roles.
Present the poster as a realistic, professionally art-directed design application, suitable for a high-end graphic design portfolio and brand identity presentation.
Show the poster in a realistic physical or environmental context, with accurate proportions, natural lighting, subtle shadows, and high-quality materials. Ensure the entire poster is visible and the design remains the main focus. Do not redesign the existing identity, modify the logo, introduce new fonts, or change the approved color palette. Do not create a new visual style or reinterpret the established branding.
The result should look like a finished, professionally produced brand poster mockup, not a design process or a collection of unrelated concepts.

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Продукт

Promt for Gemini: Design an original board game for using the attached brand identity. Follow the provided logo, colors, typography, and graphic elements precisely.
The board should express change, interaction, and unpredictability through dynamic shapes, interconnected paths, and unexpected turns. Make it visually striking yet functional, with clear playing spaces and intuitive navigation.
Present the complete board in a realistic top-down view with professional lighting and printed textures. Preserve brand consistency and avoid generic layouts, clutter, or unnecessary decorations.

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Promt for Gemini: Create a professional set of JUNCTO board game tokens and playing cards using the provided logo, color palette, graphic elements, and selected typefaces.
Design a cohesive collection of physical game components that follows the established brand identity.
Include several token variations with different geometric symbols, shapes, and colors, along with a set of playing cards featuring consistent layouts, clear hierarchy, and distinctive graphic elements.
Use the supplied graphics creatively while keeping the components functional, legible, and easy to distinguish during gameplay. Preserve the original logo, use only the approved colors and fonts, and maintain a consistent visual system across all pieces.
Present the tokens and cards together in a clean, professional product layout, viewed from above, with realistic materials, subtle shadows, and accurate proportions.
Style: Minimalist, contemporary, geometric, sophisticated.
Format: High-resolution, top-down product presentation on a neutral background.
Do not redesign the logo, introduce new colors or fonts, or add unnecessary decorative elements. The final result should look like a professionally designed, production-ready board game collection for JUNCTO.

Исходный размер 1623x656

Promt for Gemini: Create a professional set of JUNCTO board game tokens and playing cards using the provided logo, color palette, graphic elements, and selected typefaces.
Design a cohesive collection of physical game components that follows the established brand identity.
Include several token variations with different geometric symbols, shapes, and colors, along with a set of playing cards featuring consistent layouts, clear hierarchy, and distinctive graphic elements.
Use the supplied graphics creatively while keeping the components functional, legible, and easy to distinguish during gameplay. Preserve the original logo, use only the approved colors and fonts, and maintain a consistent visual system across all pieces.
Present the tokens and cards together in a clean, professional product layout, viewed from above, with realistic materials, subtle shadows, and accurate proportions.
Style: Minimalist, contemporary, geometric, sophisticated.
Format: High-resolution, top-down product presentation on a neutral background.
Do not redesign the logo, introduce new colors or fonts, or add unnecessary decorative elements. The final result should look like a professionally designed, production-ready board game collection for JUNCTO.

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Promt for Gemini: упаковка
Create professional packaging for the JUNCTO board game brand using the provided logo, official color palette, graphic elements, and selected typefaces.
Design a complete, realistic board game box with a front cover, side panels, and back cover. Apply the established brand identity consistently across every surface.
Integrate the supplied graphics and typography into a cohesive layout. Make the JUNCTO logo clearly visible and preserve its original proportions. Use the approved colors and fonts exclusively.
The packaging should feel contemporary, minimalist, sophisticated, and distinctive, with a strong visual hierarchy and carefully balanced composition. Include a concise product title, a short tagline, and space for game information on the back.
Present the packaging as a high-quality 3D product mockup, showing the box from a three-quarter angle so the front, side, and a portion of the back are visible. Use realistic cardboard materials, subtle shadows, and professional studio lighting.
Format: High-resolution, professional branding presentation.
Do not redesign the logo, introduce new colors or fonts, or create a different visual identity. The result should look like a commercially produced board game package designed as part of the existing JUNCTO branding system.