HRM

Основой для редизайна стал проект https://portfolio.hse.ru/Project/271470 — фармацевтическая компания, специализирующаяся на создании высокотехнологичной одежды из человеческих органов. Технологии HRM помогают людям выйти за пределы возможностей человеческого тела.

Точные ИИ-промпты используемые для генерации

1. Продукты (Высокотехнологичная био-одежда)
Промпт: A photography-style, cinematic 4-quadrant split-screen collage showcasing a fictional advanced pharmaceutical company’s (HRM) biodesigned high-tech wearable products. 1) 'Бионическая куртка-броня' (Bio-armored Jacket): close-up back view of a person wearing a futuristic armored jacket with exposed synthetic spinal cord, muscle fibers, and glowing red biomechanical elements, labeled with Cyrillic text. 2) 'Дыхательная маска-респиратор' (Pulse Respiratory Mask): a rugged, high-tech industrial respirator integrated with synthetic lung-tissue filters and translucent bio-capsules containing red fluid, on a model. 3) 'Умная био-перчатка' (Vascular Exo-glove): a close-up of a hand with a mechanical/biological glove with visible artificial tendons and vascular networks in deep red and black materials. 4) 'Био-активный жилет' (Cardio-active Vest): a compression chest piece with a visible glowing, synthetic cardiovascular pump/heart in the center, connected to tubes. High-contrast cyber-medical aesthetic, dark tones, red and white accents, brand name «HRM» and «genuine accessory» text overlaid, realistic textures, cinematic lighting.
2. Мерч (Аксессуары)
Промпт: A photographic studio shot collage of three fictional HRM brand merchandise items on dark surfaces with red and white lighting accents. Left: «Рюкзак HRM Bio-Carrier», a rugged, futuristic black backpack with integrated medical biological tubes, anatomical spinal support, glowing red elements, and bio-capsules, with the label 'Рюкзак HRM Bio-Carrier'. Top Right: «Сумка через плечо / кросс-боди HRM Organ-Sling», a black tactical crossbody bag with red muscle-like mesh pattern, tech buckles, and small bio-indicator capsules, with the label 'Сумка через плечо / кросс-боди HRM Organ-Sling'. Bottom: «Тактическая ручка HRM Inject-Pen», a rugged black metallic pen with an illuminated red fluid chamber showing vascular structures, labeled 'Тактическая ручка HRM Inject-Pen'. Industrial, high-tech biotech aesthetic, branding with «HRM+», barcode prints, and warning signs. 8k resolution, cinematic studio lighting.

3. Шоурум и Офис
   Промпт: A photographic shot of the interior of a fictional «HRM» biotech/pharmaceutical flagship office and showroom space. Dark industrial architecture with exposed concrete, steel beams, and intense red neon strip lighting. To the left, employees in «HRM» branded black uniforms work at computer desks. In the center and foreground, glowing glass showcase capsules on a dark floor display futuristic bio-armored apparel, exo-suits, and respiratory gear on mannequins, with biological tubes connected. Glowing red pathways on the floor. In the background, a huge LED screen displays «HUMANS ARE DYING HRM+ MAKES WORLD BETTER». To the right, a glass-walled, sterile research lab is visible with scientists, robotic arms, and medical equipment. High-contrast cinematic lighting, realistic natural motion of people, brand typography «HRM+», «CHANGE YOUR WORLD» on structural beams.4. Завод (Био-производство)
   Промпт: A photograph of a massive, bustling industrial bio-manufacturing factory floor for the fictional biotech company «HRM». Heavy dark industrial architecture with concrete, steel, and red neon strip lighting, featuring overhead cranes and massive pipelines. On the left and center, workers in dark industrial uniforms operate heavy bio-reactors, assembly machinery, and robot welding arms, with sparks, steam, and vehicles like forklifts active. On the right, multi-level glass-enclosed sterile laboratory zones are filled with scientists in hazmat suits, robotic arms, and biomedical equipment. A giant digital display in the background reads «HUMANS ARE DYING HRM+ MA

5. Промо-материалы (Постеры)
   Промпт: A grid-style photographic collage of 6-7 gritty, cyber-medical advertising posters and flyers for the fictional biotech brand HRM, pasted onto a dark wall. High-contrast, dark aesthetic with aggressive red, black, and white colors. First row: a poster with a respirator mask «THE FUTURE IS BREATHING», another showing a bio-armored spine «EVOLVE BEYOND THE LIMIT / Новый уровень био-брони», and a typographic manifesto «HUMANS ARE DYING / HRM+ MAKES WORLD BETTER». Second row: «ВЫЙДИ ЗА ПРЕДЕЛЫ / RE-WIRE YOUR BODY» featuring a vascular glove, an event poster «ТРАНСФОРМАЦИЯ / TRANSFORMATION HRM INDUSTRIAL COMPLEX», a dark atmospheric poster with a biomechanical figure «CHANGE YOUR WORLD HRM», and a minimal graphic design with huge text «HRM». The designs feature industrial typography (including AKIRA), barcodes, medical cross symbols, tech schematics, Russian and English text, paper folds, and worn edges.6. Айдентика и Носители (Брендбук)
   Промпт: A photographic flat-lay and showcase of a brand identity guide (brandbook) and branded merchandise for the fictional pharmaceutical biotech brand HRM+. On the left: Logo and identity section, with «HRM+» in bold red and white, including the sub-text «HUMAN RECONSTRUCTION MATERIALS Фармацевтическая компания» and «HUMANS ARE DYING HRM+ MAKES WORLD BETTER». Central and bottom-left: Stationery and merchandise, including black and red business cards, lanyard with a staff ID pass, envelopes, branded notebooks, tactical pen, pins, T-shirt with the slogan on the back, a cap, and a packaging box with hazard