В рамках проекта я изучала роль Амелии Эрхарт в истории, через анализ её путешествий и образа летчицы я пришла к концепции движения, как внутреннего исчисления пути.
Это осознание трансформировалось в коллекцию «Walk Around», где потерянность и поиск становятся частью визуального языка. Пространство и движение людей отражают неустойчивость и открытость, характерные для пост-утопического мира.

Движение сквозь остатки утопии, где потерянность рождает новый порядок.
Потерянность становится ориентиром, а путь невидимой линией.
Шаги оставляют следы на пустоте, где нет правил.
Изгибы дороги обнажают исчезнувшую гармонию.
Ссылка на исходный проект: https://portfolio.hse.ru/Project/285329
пространство (1)

пространство (2)
визитная карта (3)
упаковка (4)


бирка (5)
новые айтемы продукта (6)
перчатки (6)
шапка (6.1)
одежда (6.2)
афиши (7)


(8)
Все генерации выполнены в нейросети Nano Banana Pro.
Промты пронумерованы в соответсвии с заданной нумерации лонгрида.
- A photorealistic architectural visualization of the avant-garde store «WALK AROUND,» drawing on conceptual fashion. The structure is monumental, crafted from raw, light-gray concrete, and features a vast, floor-to-ceiling glass storefront framed in slender black metal, accented with details in matte stainless steel. Through the transparent glass, a minimalist interior is visible, complete with black garment rails and deconstructed clothing in a palette of black and off-white. At the heart of the space stands a massive, withered tree its thick, gnarled trunk and long, bare branches reaching toward the ceiling; devoid of leaves or a planter, it appears as a frozen, natural sculpture. The words «WALK AROUND» are emblazoned on the glass in large, white Helvetica Neue lettering. The scene is set on an empty urban street following a rain shower: wet asphalt, an overcast sky, cold diffused light, and cool, bluish-gray reflections. The atmosphere evokes a sense of displacement, movement, and the remnants of a utopia. Wide 16:9 aspect ratio, frontal perspective, high level of detail, realistic material textures reminiscent of the aesthetic found in an independent fashion magazine. (Nano Banana Pro)
1.1 Use the uploaded photo of the sketches as a precise reference for the clothing. Transform all four sketches into photorealistic looks displayed on white retail mannequins with smooth, matte surfaces and barely defined facial features. Maintain the design of each look with the utmost accuracy including the silhouette, cut, proportions, materials, textures, layering, details, and color. Do not add any original elements or simplify the construction of the garments.
Look 1: In the mid-ground, slightly to the left of center.
Look 2: In the foreground on the left, clearly visible and shown in detail.
Look 3: In the foreground on the right, clearly visible and shown in detail.
Look 4: In the background, positioned at the center of the composition.
Each mannequin is posed in a unique, avant-garde, artisanal stance reminiscent of sculpture or experimental fashion editorial photography featuring asymmetrical limb positioning, expressive torso curves, and proportions that are unnaturally elongated yet anatomically plausible. These poses highlight the construction and movement of the clothing. The mannequins remain static, with no suggestion of being living human beings.
The setting is the interior of the «WALK AROUND» concept store: raw, light-gray concrete, expansive glass walls, slender black metal structures, matte stainless steel, and a large, dried tree with bare branches reaching toward the ceiling.
The image is a wide, 16:9 horizontal shot with realistic spatial depth, clearly distinguishing between the foreground, mid-ground, and background. All four mannequins are fully contained within the frame; the clothing is clearly discernible and not obscured by any other figures. Professional, photorealistic shoot for an avant-garde fashion brand, featuring high-detail rendering of fabrics and precise representation of materials.Do not alter the design of the sketches, mix the looks, duplicate garments, or add mannequins, people, extraneous objects, or any new details. The priority is the accurate reproduction of all four looks from the original photograph.
1.2 Use Image 1 as a fixed reference for the architecture and space, and Image 2 as a precise reference for the clothing designs.Place exactly four matte white mannequins inside the store; they should have only subtly defined facial features, similar to those found in museums or high-end concept stores. Each mannequin should be dressed in one of the four looks from Image 2. Faithfully replicate the cut, silhouettes, proportions, layering, materials, textures, colors, and all structural details of each design. Do not mix the looks or invent any new clothing elements.Maintain the perspective, scale, placement of architectural elements, and lighting characteristics of the original store. The mannequins and clothing must be integrated naturally into the space, featuring realistic shadows, reflections in the glass, and physically accurate material rendering.
- A spacious structure made of clear glass with slender black metal profiles, featuring heavy, floor-to-ceiling black curtains. Inside, the walls, ceiling, and floor are all mirrored, creating infinite reflections and a sense of space without defined boundaries. The mirrors must be realistic, with physically accurate reflections. The design allows the fitting room to be completely enclosed by the curtains for privacy. There is ample room inside to move around freely and examine clothing from every angle. A minimalist bench crafted from dark stone is included, along with a separate hook made of matte steel.
Adjacent to the fitting room lies a large, open area featuring a long, low black leather sofa, accented by massive, irregularly shaped natural stones that serve as both sculptural objects and tables. Resting on one of these stones is a clear glass pitcher of fresh water, accompanied by several glass tumblers for guests. The stones appear natural, boasting a striking texture and shades of graphite gray. The overall composition evokes a minimalist contemporary art gallery.
- Create a photorealistic product mockup of transparent business cards for the avant-garde fashion brand WALK AROUND.
The business cards are minimalist, rectangular, and made of completely transparent, optically clear acrylic, featuring thin, clean edges and a subtle thickness. The surface is smooth, with delicate light reflections and no colored background.
The text «WALK AROUND» is rendered in Helvetica Neue (light weight, all caps, with precise letter spacing). The text is light gray minimalist, sharp, and understated positioned asymmetrically with ample negative space. The typography appears professionally printed onto the transparent material.
A faint, translucent gray holographic pattern is present, nearly blending into the transparent surface. Shimmering effects emerge only when the angle of light shifts, revealing muted silver, smoky gray, and a very subtle pearlescent hue with no vibrant rainbow colors.
The composition includes several transparent business cards: one lies horizontally, while another is placed slightly offset on top at a slight angle. They rest on a neutral, cool-gray concrete surface, illuminated by soft, directional light that casts delicate shadows and creates realistic light refractions through the transparent edges.
- A photorealistic mockup of two large shoeboxes. These substantial, architectural boxes are crafted from thick, matte black cardboard with a coarse, linen-like texture, accented by black leather details and asymmetrical lines reminiscent of cracks or natural erosion. In the upper-right corner of the lid, the phrase «WALK AROUND» is printed in a subtle, graphite-colored Helvetica Neue typeface (thin, all-caps). The aesthetic embodies minimalism, natural decay, deconstruction, and a post-utopian, niche conceptual fashion sensibility. Several boxes of varying sizes are shown; one is slightly ajar, revealing avant-garde black footwear inside. The setting features gray concrete, cool diffused light, deep shadows, and highly realistic textures.
4.1 Photorealistic product shot of exactly two black leather shopping bags. One large structured leather bag standing upright, with a firm rectangular shape. One smaller soft leather bag with natural folds, slouching gently beside it. Matte black leather, subtle natural texture, niche avant-garde design. «WALK AROUND» printed in small, thin, uppercase Helvetica Neue lettering in the upper-right corner of both bags. Gray concrete background, cold soft lighting, brutalist minimalist aesthetic. Both bags fully visible, realistic proportions.
5.Three transparent acrylic WALK AROUND tags: large 8×4 cm with the Helvetica Neue font logo, medium 7×5 cm with a leaf of dried wood, small 6×3 cm with fabric composition and care symbols. A single material — clear smoky acrylic with smooth polished edges, physically consistent reflections, refraction of light and falling shadows. Black cords, background — gray sky from a store window, cold side light. Avant-garde minimalism, photorealism, 16:9.
